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In an age where more than 50 percent of web traffic comes from smartphone devices, Mobile-Friendly Websites have become somewhat a necessity. Gone are the days when making a responsive website was just an extra feature you added to your online business – it has now become absolutely compulsory. Without a website that does not respond to the device it is being accessed on, any online business would suffer immensely.

A recent shift in Google’s indexing policies, which have now taken a mobile-first stance, has also reshaped the way businesses looked at their Local SEO campaigns. Now, for your website to be ranked high in the Google Index, you don’t just need the right density of the right keywords but your website needs to be mobile-friendly as well